Stacey Cram




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Stacey's Summary

MARKETING | PRODUCT MANAGEMENT | MEDICAL DEVICES | DIGITAL HEALTH I'm a medical go-to guy for strategic marketing, product management, marketing communications, business development, training, and sales. I have had the privilege to launch, and to lead teams launching, 75+ medical devices, services, and software products. These grew revenues by more than $1 billion. My teams taught me key processes to build winning business plans, to guide product development, and to create great web and traditional advertising, promotions, and events. I build integrated campaigns for major and early stage clients such as Medtronic, Terumo Blood and Cell Technologies, Kleiner Device Labs, and IBM. I was recruited to lead Peak Heart Inc., providing cardiac services to hospital ORs, ERs, and clinics. As CEO, I raised Seed funding, made our early sales, hired an all-star team, and together, we built an industry-changing medical services model. Since then, I have had the good fortune to serve CEOs, Commercial, and R&D leaders in commercial consulting and program management rolls. Colleagues know me as a creative marketer who can always be trusted to come up with new approaches and who works well with people at all levels in the organization. I am known as a mentor, a doer, and a teacher and my teams learn, grow, lead, and advance. EXECUTION: - Delivered 8 years of record-breaking revenue, profit and market share gains - Propelled sales from $120M to $320+M, with 175%+ profit margin increase - Eclipsed 1st year heart valve sales by 400% (4,318 units sold vs. 870 in forecast) - Led a $15M+ R&D program creating a new CAR-T platform | Cut development time 50% (by 2 years) - Performed due-diligence and accelerated industry-reshaping merger - Secured $600K funding from investors (USA, Canada and Europe) - Launched 75+ medical devices growing annual sales by over $1 Billion COMPETENCIES: - Marketing | Product Management | Commercialization - Strategic Plans | Business & Financial Plans - Strategic Partnerships | M&A - Cross-Functional Leader | Staff Development | Coach - Market Research | Business Intel - PMO - Project Mgmt. | Program Mgmt. - Life Cycle Management - Customer Relationship Management (CRM) - P&L I have an BA in Biology from Colorado College and MBA training from the Carlson School of Business at the U of MN. I train entrepreneurs as a mentor in 3 business accelerators. I'm freelancing but seeking to serve directly in an innovative medical company with a creative management team. *

About Stacey

  • Span of Control

    The number of people reporting to them

  • Industry

    Medical Equipment Manufacturing

  • Size of Company

    In terms of revenue

  • Employees of Company

    The number of people working for this company

  • Business Function

    Administration (CEO, Pres., GM, etc)

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