Brian Ritter

Chief Executive Officer

R2 Consulting


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Brian's Summary

My experience encompasses more than ten years of product management and product marketing in CPG and technology industries, where I have helped bring dozens of products to market. I specialize in innovating novel "zero-to-one" products by uncovering market inefficiencies and devising and implementing go-to-market strategies to build sustainable business models. I am highly data-driven and utilize analytics to make better informed decisions. I employ agile software development practices (Scrum, Kanban) and apply lean principles to marketing and product innovation in much the same way these principles are applied to manufacturing. I believe in testing hypotheses, experimenting frequently and leveraging results to reveal the best path. I am a life-long learner and continue to use education to add tools to my growing tool belt.

About Brian

  • Span of Control

    The number of people reporting to them

  • Industry

    IT Services and IT Consulting

  • Size of Company

    In terms of revenue

  • Employees of Company

    The number of people working for this company

  • Business Function

    Administration (CEO, Pres., GM, etc)

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